Blog article · 1,700 words
How mid-market teams choose a procurement platform
Written for a shortlist-stage buyer comparing four vendors and finding marketing pages instead of answers.
From $149 · 4 for $549
B2B blog writing
A B2B blog article from us is 1,200–1,800 words on one question your buyer is trying to answer, with the sources cited in the text where each claim is made. It costs $149, or $549 for four, and arrives five working days after you approve the outline.
In B2B, an article is not a post. It is the first conversation with someone who will later have to defend the choice they make to a manager, a finance team and possibly an engineer. Written well, it does part of that defending for them.
What you get
- 1,200–1,800 words, written to a brief you approve
- An outline for sign-off before the draft is written
- Sources linked in the text, at the claim
- Meta title and description, written to fit
- One revision round
- Five working days from outline approval
Topics we cover well
- Comparisons of solutions. Including where a competitor is genuinely stronger — a comparison nobody believes converts nobody.
- “How to choose” guides. The criteria a buyer should be using, in the order they will use them.
- Industry analysis. What changed, what it costs, what a buyer in that industry should do about it.
- Complex products explained to non-technical buyers. Accurate enough for the specialist, plain enough for the person paying.
Price
$149 per article
4 articles for $549 — about $137 each
The price covers the outline, the research, sources in the text and one revision round.
Example
See the whole portfolioQuestions
Do you work from our keyword list?
Yes. Send the target query with the brief and the article is built for it. If the search results for that query want a different kind of article than your outline describes, you hear it before writing rather than after.
Can you interview our engineers?
Yes, and for technical topics it is the difference between a competent article and a useful one. Thirty minutes with one specialist is usually enough; we send the questions in advance and take the notes.
What if we need eight articles a month?
That is a volume worth discussing rather than buying off a page — tell us the volume and the topics and we will quote it. Above four a month we also plan the topics as a set instead of one at a time. Tell us the volume.
Order an article
$149 for a single article, $549 for four. Send the topic and we confirm the price within one working day.