Marcom Services

SEO Copywriting
Survey Reveals The Importance Of Search Engine Optimization (SEO) For B2B Companies
SEO marketing is now a key component for many B2B businesses. And the stats prove it...

More decision makers are initiating contact. According to Marketing Sherpa's 2007 Business Products Buyers' Survey, over 80 percent of decision makers found suppliers instead of vice versa. Search engines are the tool of choice to research vendors.

Web visitors trust organic search results more than pay-per-click ads. In fact, top ranked organic listings get 90 percent of the clicks on a search engine results page.

And SEO marketing is a cost effective way to compete against companies with bigger marketing budgets.
But is your website optimized to achieve the best possible search rankings? Maybe you're a bit mystified by the whole subject of search engine optimization.

It can be a daunting task to be your own SEO copywriter. You could try and write the copy yourself. But it's not easy to keep those keywords flowing smoothly throughout your web pages.

I've encountered clients who do their own SEO copywriting. The writing comes across as awkward, repetitious, and artificial. Too much of it is written to please search engines. Clients forget the copy must also appeal to web visitors.  After all, search engines don't buy anything... people do.

Wouldn't it be smart to hire an SEO copywriter who's experienced in dealing with the challenges specific to B2B marketing?

I've been writing B2B marketing communications for nearly two decades. As well as SEO copywriting, I've written for all other marketing mediums -- print, radio, multimedia, and the Internet. You get the skills of several copywriters combined into one.

Call me today to talk about your SEO copywriting needs.

But remember... it can take weeks -- even months -- before your SEO marketing efforts impact your search engine rankings. I recommend you use an integrated marketing approach. This method ensures faster results. Contact me to discuss.
Business-To-Business Copywriter & Marketing Consultant