The Multichannel Marketer - Podcasts on Marketing Marketing Podcasts from B2BCopywriter.net http://www.b2bcopywriter.net/ en-us Marketing 2011 dave@b2bcopywriter.net (David Coyne) dave@b2bcopywriter.net (David Coyne) http://www.b2bcopywriter.net/images/multichannelmarketer2.jpg http://www.b2bcopywriter.net/ B2B Lead Nurture Programs: Developing a Successful Strategy http://www.b2bcopywriter.net/B2B_Lead_Nurture_Developing_Successful_Strategy.mp3 Thu, 26 Jan 2012 17:21:05 GMT Discover the steps to improve your lead nurturing process. <br>David Coyne interviews Josh Mederios of Marketing Advocate. <br>Topics include using the right content, qualifying prospects, <br>and implementing closed loop marketing to deliver better ROI. How to Generate Content Ideas http://www.b2bcopywriter.net/How_to_Generate_Content_Ideas.mp3 Wed, 11 Jan 2012 20:34:02 GMT Dave interviews content consultant Mike Klassen on how to <br>come up with ideas for content and repurpose content you already have. Social Media Marketing Mistakes: Top 5 http://www.b2bcopywriter.net/Social_Media_Marketing_Mistakes.mp3 Tue, 22 Nov 2011 17:00:21 GMT David Coyne interviews Marc Joffe and Ingrid Joffe of Mass Media <br>Marketing about the top 5 mistakes companies make <br>when implementing social media into their marketing mix.