Marcom Services
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Web Copywriter For B2B Internet Marketing Projects
You don't sell sneakers, soda pop, or iced lattes. In the B2B world, you're selling products or services that are often expensive and serve a narrow market.
Potential buyes are knowledgeable. They need detailed information to make a buying decision. They compare your product info against your competitors. They consult staff and colleagues about buying your product.
What makes your job even more challenging is you may have to wait weeks--even months-- before the buyer decides to purchase.
This demands...
Potential buyes are knowledgeable. They need detailed information to make a buying decision. They compare your product info against your competitors. They consult staff and colleagues about buying your product.
What makes your job even more challenging is you may have to wait weeks--even months-- before the buyer decides to purchase.
This demands...
Web content writing for:
n Corporate websites
n Landing pages
n E-newsletters
n Case studies
n White papers
n Microsites
n Landing pages
n E-newsletters
n Case studies
n White papers
n Microsites
n Online sales letters
n Banner ads
n Lead generation email letters
n Product sales email letters
n Ezine ads
n SEO
n Banner ads
n Lead generation email letters
n Product sales email letters
n Ezine ads
n SEO
n A web copywriter who understands this customer mindset.
n A copywriter who persuades buyers using an empathetic tone
and not hype.
n A copywriter who asks customers to take immediate action.
n A copywriter who creates ways to get and keep prospects
in your sales funnel.
n A copywriter who persuades buyers using an empathetic tone
and not hype.
n A copywriter who asks customers to take immediate action.
n A copywriter who creates ways to get and keep prospects
in your sales funnel.
Web Content Writing... For Sophisticated Customers Buying Complex Products
I know the markets you target are frequently made up of sophisticated buyers. You need a web copywriter like me who's experienced in creating text that appeals to smart, technically savvy customers.
Unlike many copywriters who stumble into this sector by picking up a B2B client here and there, I worked as a marcom specialist for a $4 billion B2B multinational. Year after year, I wrote hundreds of marketing documents and pages of online material for a company that sold complex products priced from $60,000 to $500,000+.
Unlike many copywriters who stumble into this sector by picking up a B2B client here and there, I worked as a marcom specialist for a $4 billion B2B multinational. Year after year, I wrote hundreds of marketing documents and pages of online material for a company that sold complex products priced from $60,000 to $500,000+.
Strategic Internet Marketing Demands A Strategic Web Copywriter
In B2B marcom, you often work closely with sales personnel. You need to be confident that your marketing communications are delivering quality leads into the hands of the sales staff.
That's why I create content as a strategic online marketer as well as a web copywriter. You don't want to hire someone to write content for the sake of content. You need it to meet specific marketing and sales objectives. And achieve the best return on your marketing dollars. I hold fast to this result-focused attitude as a copywriter and consultant.
Whether you need online content for web pages, case studies, landing pages or email marketing, you can depend on me as a web copywriter who understands the unique challenges of B2B internet marketing.
Call me now at 604-539-9670. Or send me an email.
That's why I create content as a strategic online marketer as well as a web copywriter. You don't want to hire someone to write content for the sake of content. You need it to meet specific marketing and sales objectives. And achieve the best return on your marketing dollars. I hold fast to this result-focused attitude as a copywriter and consultant.
Whether you need online content for web pages, case studies, landing pages or email marketing, you can depend on me as a web copywriter who understands the unique challenges of B2B internet marketing.
Call me now at 604-539-9670. Or send me an email.
I've approached internet marketing this way since I started writing for the web in 1996.
Does your company depend heavily on search engines to drive the success of your business? Visit my
SEO copywriting page for more information on writing web content that captures the attention of customers and search engines.
SEO copywriting page for more information on writing web content that captures the attention of customers and search engines.
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